Client: 001 100
The challenge: Build awareness and strengthen the social presence of ethical t-shirt brand 001 100 ahead of a new collaboration with a renowned record producer.
The creative thinking: Develop a suite of social posts showcasing the brand’s limited-edition screen-printed collections, creative collaborations, sustainable credentials, heritage and positive customer reviews.
My role: Creative development, art direction and design of the social media assets.
The result: A cohesive suite of engaging social content designed to raise the brand’s profile, communicate its values and build anticipation around the upcoming collaboration.
